Located where the river that crosses the town meets the St. Lawrence River, which then becomes the sea, Matane is first and foremost a maritime town whose industry owes its success to the abundance of natural resources. Knowing that the origin of the town’s name comes from a Micmac word meaning "beaver pond", it is not surprising that Matane is a destination of great wilderness!
The legendary hospitality of the people of the region of Matane blends harmoniously with the region’s urban, industrial, rural, patrimonial and maritime fibre. Near the Saint-Lawrence River estuary on the one hand, and at the entrance of the Gaspésie on the other, the region of Matane is exceptionally well located geographically. This region, which covers a 3 373-square-kilometre area, has 11 municipalities nestled from east to west along the coast, as well as point of land that runs north to south. The region is home to some 22 247 residents, who can be characterized by the passion that inhibits them, their know-how, their authenticity and their willingness to help one another.